‘Practical, mystical and compelling’ is how BLAK, a New Zealand designer fashion label, has been described - and with good reason.
Designed to be a woman’s best friend, the brand-focused label knows that offering solutions to customers’ practical needs, while strongly engaging their sense of creativity is key. This approach is quickly positioning BLAK as a ‘go-to’ label for women nationwide.
Lovingly described as the ‘buy 3 pieces, get 20 new outfits label’ BLAK BASICS covers all wardrobe bases. Fabrics include fine cottons knits and voiles, sheer silk and light wools. On-trend shapes create a point of difference from other designer ‘basics’ ranges. BLAK BASICS is designed to ultimately pull your entire wardrobe together and carry you confidently through every day.
BLAK LUXE is designed to punctuate your wardrobe with edgy glamour.
Playful details, such as shoulder pads, rock and roll zips, and prints create a not-so-serious take on power dressing. Unapologetically confident, the BLAK LUXE woman enjoys the thrill of styling an outfit. BLAK LUXE aspires to give women the security to express their own personal style.